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Industry 7 min read

Business Management Software for Australian Creative Agencies

"Project budgets, client retainers, contractor payments — tracked."

Australian creative agencies — design studios, marketing agencies, video production houses — manage project budgets, client retainers, contractor payments, and team utilisation across disconnected tools. XIntelliSync consolidates project management, CRM, accounting, and payroll into one platform.

Creative Agency Pain Points

Challenges Australian creative agencies face:

  • Project profitability is unknown until the project ends because time tracking and costs live in separate systems
  • Retainer billing requires manual tracking of hours used, remaining, and rollover
  • Contractor management: ABN verification, invoice tracking, and payment processing are fragmented
  • Client pipeline and project delivery managed in different tools with no connection

How XIntelliSync Addresses Agency Workflows

XIntelliSync connects agency operations:

  • Project management with budget tracking, time recording, and real-time profitability
  • CRM for client pipeline, proposal tracking, and retainer management
  • Contractor tracking: invoices, payments, and ABN verification in one place
  • Payroll preparation for employed staff and STP Phase 2 reporting
  • AI agents automate invoice follow-ups, project milestone alerts, and financial reporting

Compliance for Creative Agencies

Creative agencies must comply with:

  • BAS: GST on creative services, input credits on equipment and software
  • Contractor vs employee classification: ABN verification and contractor agreements
  • STP Phase 2: payroll for employed team members
  • Superannuation: 12% SGC for employees (and eligible contractors under extended definition)

Common Questions

Does XIntelliSync track project budgets for agencies?

Yes. XIntelliSync tracks project budgets, time spent per team member, external costs (contractors, stock, printing), and calculates project profitability in real time.

Can XIntelliSync manage retainer billing?

Yes. Retainer agreements can be configured with monthly billing, hour banks, and rollover tracking. AI agents automate retainer invoicing and usage reporting.

Does XIntelliSync handle contractor payments?

XIntelliSync tracks contractor invoices, payments, and ABN verification. Contractor payment data feeds into BAS preparation. ABA files can be generated for bank upload to process payments externally.

How does BAS work for creative agencies?

XIntelliSync prepares BAS from all agency financial data — client fees, contractor costs, software subscriptions, equipment purchases, and payroll. GST is calculated on all taxable supplies and claimed on business expenses.

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